It is the first shaped can Anheuser-Busch has introduced to distinguish its premium brand. The beverage can is contoured in the classic Michelob teardrop shape using the Company's patented two-piece beverage can shaping technology. In addition, the Company received silver awards for its newly designed 16-ounce Michelob shaped can and its Teisseire syrup container. The container is now in market testing in the UK with Nestle's Nescafe Original coffee. The container withstands retort and sterilization, and is therefore ideal for many hot foods, including coffee, tea, soups, sauces, and dairy-based products. The Thermotics self-heating can, manufactured and assembled by Crown Cork & Seal, increases the temperature of the can contents by 72 degrees Fahrenheit or 40 degrees Celsius in only three minutes. It is already in commercial use by the Company's beer and beverage customers and is expected to become the new global standard. In addition, SuperEnd(TM) offers consumers significant advantages including easier opening and better pouring ability as well as enhanced appearance. SuperEnd(TM) is the most significant innovation in beverage can ends in decades because it utilizes 10 percent less metal while improving the quality of the end, through improved seams and increased strength. The Company received gold awards for its patented SuperEnd(TM) beverage can end and for its self-heating can. In recognition of its continued technical leadership, the Company received three times more awards than any other can maker. (NYSE: CCK Paris Bourse) today announced that it has won six new industry awards for metal packaging innovations at the CanMaker Summit's Can-of-the- Year Awards. PHILADELPHIA, May 8 /PRNewswire/ - Crown Cork & Seal Company, Inc.
SuperEnd(TM) and Self-Heating Can Bring Home the Gold
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